Speakers

Alan Tomlinson has over 17 years experience in marketing analysis within the direct marketing industry.  He is a founding partner of Datalytics, a database marketing consultancy established in 2003 which specialises in delivering effective customer insight.  During his time at Datalytics, Alan has helped lead and deliver many insight projects using transactional and demographic data, for clients including; Bauer, Lexis Nexis & Allianz Insurance.  Alan has more recently specialised in delivering insight for subscription based organisations.  

Prior to Datalytics, Alan worked for Claritas and Wunderman in a number of senior analytical positions.  He started his career at P&G in the market measurements department after a Business Studies Degree and gaining a Diploma in Market Research.